Celebrity Engagement Ojai Valley Inn & Spa

To raise awareness and elevate the prestige of the Ojai Valley Inn & Spa, Parasol conceived and produced the inaugural "Celebrity Chef Classic" golf tournament held at the Inn’s world-class George C. Thomas designed course. By partnering with local and national charities, Parasol was able to secure celebrity participants, including Big Love's Ginnifer Goodwin, Modern Family's Jesse Tyler Ferguson, and Brothers and Sisters' Luke MacFarlane. Our efforts garnered a wide range of pre and post-event coverage from key print and online media outlets, including Los Angeles Confidential, Angeleno and Santa Barbara Magazine, overall boosting the profile of the resort and helping maintain its top-of-mind status among luxury travelers and the local community.

Parasol is a brand marketing, public relations, and communications firm specializing in the luxury lifestyle and hospitality industries. Under our umbrella of integrated services, we help companies grow and generate top-tier visibility for some of the finest hotels, resorts,destinations, spas, restaurants, chefs, wineries and champagne brands.